"A Typographic Birthday"

For the real type geeks (like myself). Great idea.

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Something has to give:

We know IE6 is still in significant use but to paraphrase Capistrano developer Jamis Buck, “Something has to give. In this case (and among other things), it’s Internet Explorer 6. Microsoft may be an 800lb gorilla, but it’s not EE 2.0’s gorilla.”

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Freedom

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Sensor

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Chatter

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Is your company human?

From a fascinating article about technology allowing people to be more human:

What most excites me about these new means of engagement (which already have amazing successors in university and corporate labs) is that they allow their users to do something that hadn't been possible five years ago -- truly be human.

While Peter Merholz specifically references technology for users, I think the same "humanizing" argument could be made for companies. I recently participated in a discussion about how airlines use Twitter to converse directly with their customers. In that discussion, Morgan (@JetBlue) had a terrific comment about social media and its ability to "humanize" a brand. That got me thinking - if a company speaks to us, as we speak to them - it's not just business, it's personal too. That's game changing.

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Being a Great User Experience Designer

I told them how important it was to listen to the customers of the organizations they would be working for and to deeply understand their behaviors and motivations. I told them to be champions for the user. I told them to listen to the pain of their clients, and think about how their designs could ease it. I told them not to go in shouting about CVs and classification and indexing and how their clients were doing it all wrong. Be subtle, I said. Listen for their needs. Present classifications and metadata and all that cool stuff as the way to get your designs implemented, not as an end in and of itself.

In many ways, we are all User Experience Designers - whether you work in customer service, marketing or any other position. Brands live and die through the everyday interactions people have with a company, product or service. It's in *everyone's* best interest to champion their customers needs & understand their motivations - not just the "designers".

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"Connect it!"

As a first step, every employee of an institution should have intimate, easy, continuous access to the institution's medium of choice--email, voicemail, radio, whatever. The benefits of communication often don't kick in until ubiquity is approached; aim for ubiquity. Every step that promotes cheap, rampant, and universal connection is a step in the right direction
via kk.org

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Jack Welch on shareholder value:

On the face of it, shareholder value is the dumbest idea in the world. Shareholder value is a result, not a strategy… Your main constituencies are your employees, your customers and your products.

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About

I love life, people & the Internet.

I help coordinate the social media strategy, outreach and engagement at Alaska Airlines in Seattle, WA.

The thoughts posted here are my own and do not reflect the views of my company.

You can also find snippets of my life at http://elliottpesut.com